peddling my wares
bringing cute kids with me helps
while I stamp my foot
The wee one and I went on a adventure today, driving around town, trying to find Mike Stellar out in the wild. It was supposed to be at all the bookstores. We only found it at our local independent store. This means two things: 1) BookPeople ROCKS and 2) big box bookstores sometimes need some persuasion to rock.
I am finding it very frustrating that I can write a book, get it published by Random House, get it well reviewed before publication, and then find out that the chain bookstores in town have not ordered any copies. Once I chatted with a couple of managers and they saw that there were tons of copies at their warehouses nationwide, and that a local author might bring a sale or two with her, they ordered a few copies for their stores. Well, Borders didn't. I was told that their buying decisions come from the home office. So I will call the home office tomorrow and politely ask them to send a couple of copies to my local store. It seems kind of unfair that my book isn't stocked at the bookstore that is 2 miles from the house.
It's not easy to sell a book if you can't get it stocked. But I'm working on it.
If you go to your bookstore and find out it isn't in stock, would you mind asking them to order a few copies? If a book is stocked at a Barnes &Noble, for example, and a store orders a handful of copies, those copies automatically get reordered after someone buys them. The trick is to get them in the store to begin with. A lot of stores nationally are just waiting for fulfillment from the warehouses, and that's cool. But some of them will never stock it unless we ask.
Book publicity is kind of an ironic beast. Or at least for me it seems to be. The more famous you already are, the more publicity you get. If you're a regular person, you're not going to get much publicity at all – even though you need publicity to become one of the well-known people who get publicity without asking.
So if you don't mind, ask your local store to order a few copies if you can't find any on the shelf. And if you read the book and like it, spread the word – online, to your friends, to anyone who will listen. Word-of-mouth is supreme in this business.
I can't thank you all enough for your support. It's so exciting to see Mike out in the wild. Now, like any kid on a space adventure, he just needs some attention.